The Problem
Traditional professional networking platforms like LinkedIn are overwhelming, impersonal, and often fail to reflect the lived experiences of Black professionals. Users are inundated with spam, struggle to find culturally relevant connections, and are forced to code-switch to fit in. There is a lack of intentional digital space where Black individuals can authentically network, grow, and thrive both personally and professionally.
The Power of the Black Dollar
African Americans spent almost 2 trillion dollars in 2023, and this number is only growing. This number has doubled over the past decade. The Black dollar is also picky in where they spend their money. They want to feel that their money is being spent in places that are either made by them or welcome them. 2 out of 3 Black consumers actively try to support Black-Owned businesses.
Market Size
TAM
$18B
SAM
$632M
SOM
$2M
The Ask
$50K
For legal, PR, and software development expenses
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